Business Development Representative (BDR) – Health & Social Care SaaS

Role Overview

We are seeking a mid-level Business Development Representative (BDR) to drive outbound pipeline generation and early-stage deal progression for Cloda, our AI-enabled quality, compliance, and governance platform for health and social care providers.

This is a front-line, high-activity role where cold calling, targeted outreach, and proactive engagement form a significant portion of day-to-day work. You will be responsible for identifying, engaging, and qualifying new opportunities across Irish and UK health & social care markets, working closely with senior sales colleagues to progress qualified opportunities through the sales cycle.

This role suits someone who is commercially driven, comfortable on the phone, credible with regulated care providers, and motivated by building pipeline in a consultative, compliance-led sales environment.

Key Responsibilities

Outbound Business Development

• Proactively generate new business opportunities through:
  • Cold calling
  • LinkedIn and email outreach
  • Sector-specific prospecting
  • Campaign management tools and CRM
• Target health and social care providers across Ireland and the UK, including:
  • Care homes
  • Home care / domiciliary services
  • Disability services
  • Mental health services
  • Community and social care providers
• Consistently hit activity targets (calls, outreach, conversations, meetings booked)

Lead Qualification & Early Sales Cycle

• Run structured qualification conversations to understand:
  • Regulatory and compliance pressures (HIQA, CQC, governance requirements)
  • Current systems and processes for quality, audits, policies, and risk
  • Decision-making structures and buying timelines
• Book high-quality meetings and demos for senior sales colleagues
• Support opportunity progression by gathering context, stakeholders, and pain points
• Maintain clean handovers and accurate notes in CRM

Events & Market Presence

• Attend conferences, exhibitions, and sector events in Ireland and the UK
• Act as a professional, credible ambassador for HCI and Cloda
• Engage attendees, capture leads, and follow up post-event to convert interest into pipeline

CRM & Reporting

• Maintain accurate records of activity, leads, and opportunities in CRM
• Track outreach effectiveness and conversion rates
• Provide clear visibility on pipeline contribution and prospect feedback

Required Experience

• Experience in a BDR, SDR, or Mid Level Sales
• Experience selling into healthcare, social care, or regulated services is highly desirable
• Previous experience selling SaaS or software solutions preferred, particularly in:
  • Quality & compliance systems
  • Care management software
  • Governance, audit, or risk platforms
• Demonstrable comfort with cold calling and outbound prospecting
• Comfortable with all media for engaging with potential clients; phone, email, Teams/Zoom, in person
• Experience engaging professional buyers and operational managers

Skills & Competencies

• Confident, professional phone manner
• Resilient and persistent – comfortable handling objections and rejection
• Consultative mindset rather than “script-led” selling
• Strong organisation and follow-up discipline
• Commercial curiosity and willingness to learn regulatory environments
• Comfortable working in a fast-growth, evolving sales function
• Self-motivated with a strong work ethic and ownership mentality

What We Offer

• Clear progression path into senior BDR or closing sales roles
• Exposure to complex, consultative healthcare sales cycles
• Hybrid working with a Galway-based office
• Opportunity to work in a mission-driven organisation improving quality and safety in care
• Supportive sales leadership and close collaboration with marketing and product teams

Location

• Ireland-based (Hybrid)
• Office location: Headford, Co. Galway
• Occasional travel across Ireland & the UK (events, conferences, occasional client meetings)

Application

Please send your CV to Caroline McAndrew at caroline.mcandrew@hci.care.

About HCI

At HCI we help providers of health and social care make intelligence driven decisions to attain, manage, and improve quality, safety and regulatory compliance.  Streamlining, improving and transforming healthcare quality and safety. Over the last 20 years HCI has become the leading provider of patient safety, quality improvement, and regulatory compliance support in the Irish health and social care system.

Driven by our values we focus on a comprehensive solution for clients, provided by our teams in Digital Transformation, Professional Services and Best Practice Research. HCI is a trusted partner in healthcare – our strong reputation is built upon exceptional client service, the quality of our team members and our commitment to improving outcomes for service users. For more information see www.cloda.ai